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Canadian Cattlemen
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Influencing the influencers - Canadian Cattlemen
https://www.canadiancattlemen.ca/public-engagement/influencing-the-influencers/
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social media
public trust
public engagement
Social media influencers are a bridge between the general public and producers, says Beavers. In the lead up to the release of its documentary, Reduce, Reuse, Ruminate, the CCA invited influencers to tour cattle operations.
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