Here’s a thing most Americans don’t think about. When American companies export their product or build a global digital product, they design American cultural norms into it. And in that act of exporting it globally, the culture is being exported alongside the product or user expereince. To use it, the customer must subscribe at some level to that culture baked into the product design. I think this is a little-understood part of every export/import relationship. Cultural norms are designed...
