In 2011, I had the chance to work with another dream client. Crayola, a company that makes somewhere between $500M and $750M every year, hired Big Spaceship—the agency where I was working—to revamp their digital strategy. I was fresh off another successful dream project—art directing the Star Wars website—and I got promoted to design director to have my own team to lead. My bosses decided the Crayola work was a great first project for us, and I was excited to show what we could do. I ...
