Even as more people move onchain, email remains an important communication channel. This is especially true in the case of end users who are simply trying to achieve a goal (e.g. “get a ticket to attend an event”) and who are less interested in the details of onchain technical mechanisms. This guide will illustrate the key areas of Unlock Labs apps where you’ll use email to stay in contact with your attendees, members, or subscribers as an event organizer or creator.