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Win Rates, Close Rates and Milestone vs. Cohort Analysis - Kellblog
https://kellblog.com/2017/11/09/how-to-align-marketing-budgets-with-sales-targets-using-win-rates-close-rates-and-milestone-vs-flow-analysis/
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Hey, what’s your win rate? It’s another seemingly simple question. But, like most SaaS metrics, when you dig deeper you find it’s not. In this post we’ll take a look at how to calculate win rates and use win rates … Continue reading →
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