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From:
Chris Said
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Optimizing sample sizes in A/B testing, Part III: Aggregate time-discounted expected lift
https://chris-said.io/2020/01/10/optimizing-sample-sizes-in-ab-testing-part-III/
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This is Part III of a three part blog post on how to optimize your sample size in A/B testing. Make sure to read Part I and Part II if you haven’t already.
