I got some spam this week: We guarantee at least 20 to 100 qualified leads every month … Imagine 80 warm leads turning to 55 meetings and converting 25 into loyal clients—what would that be worth to your business? Yes, imagine that. What a nightmare that would be. 55 extra meetings a month? 2+ extra meetings every single working day?! I can’t imagine what sort of scale of business I’d need to be running for that kind of sudden increase to be a wise idea (leaving aside that there’s j...
