Video content is transforming B2B marketing, offering a powerful medium to captivate audiences, simplify complex ideas, and drive conversions. According to Demand Gen Report’s State of Audio/Video Marketing, 70% of marketers consider video the most effective medium for conversions, and 40% of buyers prefer video content when researching solutions. At B2B Marketing Exchange West (#B2BMX […] The post Video Content Mastery: What You’ll Take Away From #B2BMX West appeared first on B2B Marke...
