In spite of the hype surrounding social media, a website remains the central hub for most digital marketing. But its effectiveness depends on it being properly set up for this purpose. Often it’s not. So here are a few ways to make your website more effective as a marketing tool. Anyone can access it, it’s visible […] This post Tune your website for digital marketing is from Digital Publishing 101 - 100 lessons in how to publish a book and how to market books online
