Black Friday, a retail phenomenon that attracts millions of shoppers worldwide, is a golden opportunity for businesses to maximize sales. In 2023, Black Friday sales in the U.S. reached $9.5 billion, showcasing the immense buying power of this event. Moreover, 75% of shoppers plan to shop online this Black Friday, highlighting the shift towards e-commerce. […] The post Black Friday Marketing Strategies to Boost Sales and Customer Engagement appeared first on Coupon X.