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Ecommerce Conversion Rate: The Analytics of the Retail Funnel and How to Actually Improve It - Ecommerce Guide
https://ecommerceguide.com/guides/analytics-of-the-retail-funnel/
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Conversion Rate is a hugely important metric for retailers, but even more important is the ability to control and improve conversion. In this post, Peter O'Neill breaks down his method for doing so.
