In Part 1 of our step-by-step guide, we talked about the creation of a marketing Discovery Plan and why SaaS companies need it. At the first stage, you should analyze the actions of competitors – in niches with established stable demand. To do this, you first compile a list of competitors for analysis (here... The post How to Create a Digital Marketing Strategy for a SaaS Company to Get Leads, Not Pain – Part 2 appeared first on Kraftblick.