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From:
Charlotte Davies
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What is E-E-A-T and How Does it Apply to Your SEO? - Charlotte Davies
https://www.charlottedavies.com/what-is-e-e-a-t-and-how-does-it-apply-to-your-seo/
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E-A-T stands for Expertise, Authoritativeness and Trustworthiness. And, while it’s not specifically one of Google’s ranking factors, it plays a big part in the creation and development of the algorithm that does determine ranking factors.
