Bridging the gap between human expertise and AI in ecommerce When buying a product, consumers have questions—about features, specifications, and how the product aligns with their unique needs. In a physical store, the ideal sales associate is not only an expert in the product but also understands its use cases, comparative advantages, and how it… The post Smarter with every sale: How AI is redefining ecommerce personalization appeared first on Zoovu Blog.