Google just announced major transparency updates to Performance Max that could change campaign performance forever. Here’s my breakdown of what’s coming next for Google Ads and why it actually matters. The Black Box Is Opening: Google’s Biggest Performance Max Update Yet Look, I’ve been critical of Google Ads before — and with good reason. Since… Continue reading Massive New Performance Max Reporting Updates: Google Pulls Back the Curtain The post Massive New Performance Max Repor...
