Cheap tchotchke, pushy salespeople and silly gimmicks. Vendor booths are often considered horrible wastes of time (and money). But we think they are great and keep recommending them to friends. It’s not because we throw money around either. We never raised capital, so even though we crossed $19m in ARR last year, we still watch our marketing spend judiciously. We don’t do airport ads and we don’t pay fancy analyst firms. (In fact, we still don’t do any outbound sales). But.. our booth...
