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From:
Rockway Exhibits + Events
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How Events Impact GTM Strategy: What a CMO Really Thinks | Rockway Exhibits + Events
https://rockwayexhibits.com/blog/how-events-impact-gtm-strategy-what-a-cmo-really-thinks/
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On a recent podcast, Rockway CEO, Matt Kleinrock, sat down with John Seeds, CMO of TTEC Digital, to unpack how events impact GTM strategy.
