Healthcare marketers today face a dual challenge: deliver more qualified patient leads with greater efficiency, while maintaining strict compliance with HIPAA and other privacy regulations. That’s a tall order, especially when many marketing teams have already maxed out performance from bottom-of-funnel campaigns on Google Ads. So, where do you go when you’ve squeezed all you […] The post How to Reach Niche Audiences with 3P Data appeared first on Cardinal Digital Marketing.
