[It’s 10:27 PM... and Your Business Just Failed a Test You Didn't Know You Were Taking] You’re brushing your teeth, winding down for the night, when your phone buzzes. A new lead! Not just any lead—a high-value client who needs help tomorrow morning. You pause... Because you already know how this plays out. If you don’t respond now, you lose the opportunity. By the time you pour your first cup of coffee, they’ve already moved on. So you sigh. You rinse. You open your phone. And you ...
