In 2025, AI-powered search engines rivalled traditional search engines for the first time in two decades. In the US alone, some 10% of consumers (around 13 million people) are said to rely on generative search platforms for their search queries. By 2027, this figure is predicted to reach 90 million. Gen Z, in particular, places […] The post GEO vs SEO: Do Traditional Tactics Still Matter in AI Search? appeared first on Digivate.