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Impact of Social Media Marketing Activities on Online Purchase Intention for the Cosmetic Industry in Malaysia | Information Management and Business Review
https://ojs.amhinternational.com/index.php/imbr/article/view/3392
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Bilgin, Y. (2018). The effect of social media marketing activities on brand awareness, brand image and brand loyalty. Business & Management Studies: An International Journal, 6(1), 128-148.
