Due to recently joining the B2B eCommerce Association of Australia (B2BEAA), combined with the large number of B2B clients I regularly work with, I decided to embark on a research project to explain what COVID-19 has done to the B2B model and what changes are required of this business type and how it needs to effectively evolve in order to survive now and thrive later. To see the full research, click here to be taken to the B2EAA site. For those of you who only wish to see a high-level summar...
