Pedders Case Study – From Digital Laggard to Leader Below is a concise summary of how Comma Consulting worked with the Pedders business to evolve them from a Digital Laggard to a Digital Leader in one Digital/eCommerce project. Company Situation: Pedders is a family business that has flourished due to its strong physical footprint and passion for innovation. It offers after-market vehicle parts and technical systems to enhance vehicle performance in suspension, braking, and steering. Pedder...
