AI has produced an abundance of hype that has Retailers and B2Bs scrambling to find ways for it to add value. A common use of AI is powering live chat systems to automate user interactions. While it broadens the capability to engage, this has yet to produce concrete wins simply because PEOPLE want to speak with PEOPLE when they need help or want a service. A great example of this can be seen with McDonalds. McDonalds Example: After three years of planning to use AI to take drive-thru orders, ...
