If you run a Shopify store, you already know how critical it is to provide a seamless shopping experience. That's why I was so excited when the folks at SpeedCurve asked me to draw on my Shopify experience to build their new RUM app for Shopify storefronts. Now I'm here to let you know how it works and why it's an important part of your UX toolset. In ecommerce, speed isn’t just nice to have – it’s a competitive advantage. Slow websites lead to frustrated users, lost sales, and damaged ...