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Viroqua's Driftless Books & Music is part of Wisconsin's growing indie bookstore scene - WPR
https://www.wpr.org/culture/wisconsin-road-trip/wisconsin-indie-bookstores-growth-driftless-books
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small business
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literacy
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Books are more available than ever before thanks to the internet. But during the era of two-day shipping and audiobooks, many independent booksellers are finding that readers still want the connection of shopping for their next read in store.