[00:00:00] More is not always better. In a world where everyone is talking about more, more followers, more subscribers, more likes, more downloads, more clients, more money. More, more, more. I think it's important to take a step back and ask the question, why is that? And do I really need more? Or do you even want more? And in some cases we think we do, but if more really came, would you even be able to handle it? Like I know for most of the clients that we serve at Brand Builders Group, if...