We have been waiting for this update for a LONG time and it is finally here! The FTC has updated its Endorsement Guides, which are the source of the disclosure rules that affiliate marketers and influencers (among others) must follow. I think my favorite part of this new update is the reference to “dog influencers.” […] The post FTC Updates Disclosure Guidelines for Affiliates and Influencers appeared first on Tricia Meyer.