More and more people seem to be getting the answers they're looking for online directly in AI generated search results (like ChatGPT, Perplexity, and Google AI Overviews), which is reportedly resulting in less people clicking through to websites to get the answers they need. So, if you rely on organic traffic as part of your real estate digital marketing strategy, that might be cause for concern - but doesn't need to be, depending on how you approach your content strategy. The post Pivoting Y...
