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Los Angeles Times
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Roblox game-buying frenzy is turning teens into millionaires - Los Angeles Times
https://www.latimes.com/business/story/2025-07-14/roblox-game-buying-frenzy-is-turning-teens-into-millionaires
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Like YouTube, Roblox started as an online stage for young creators. As the company grows toward 100 million active daily users, contributors are making big money selling games.
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