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From:
The Affiliate & Partner Marketing Association - The APMA
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State of the Affiliate Nation 2025
https://theapma.co.uk/uk-affiliate-and-partner-marketing-industry-surges-to-1-7bn-as-channel-defies-economic-gloom/
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Discover affiliate and partner marketing, a £1.7 billion industry, producing 360 million sales and delivering ROI of 16:1
