“What we ended up building out was a 40-person organic marketing organization … starting with content as the place to move the needle.” That’s how Mallory Russell describes her journey at Square, where she grew a solo blog into an enterprise content engine. Her story shows what’s possible when you rethink search across every algorithm,... Read more » The post Mallory Russell on Earning AI Mentions and Winning Discovery Beyond SEO appeared first on Animalz.
