Employers generally recognize the importance and good business sense of a diverse workforce. Sometimes the best intentions can be derailed using language that unwittingly encourages one gender to apply over others. How can we know when this is happening, and what can we do about it? First, let’s set the stage. In 1968, the Equal Employment Opportunity Commission (EEOC) determined job advertisements could not specify that only men or women could apply or would be considered for specific jobs...
