Win Reports help you grow your business by showing our methodology at work. Each Win Report showcases a real-world test, sharing the research, insights, and techniques that led to the win. In the next three minutes, we’ll show you how smoothing out an ecommerce product page increased conversions by 13%. Small changes can be big levers. If you can’t see the difference, read on. House of Worktops (HoW) is the only UK worktop supplier that manages the entire journey of its products from fore...