If you thought Google Search’s 2024 core updates were a rollercoaster ride, welcome to 2025. You might have thought that the future was only focused on AI, but you’d be wrong. Google is embracing an era when humans might actually come out on top over bots. Last year, Google Search’s core updates were intense, with major core updates dropping in March and August that left entire content strategies filled with holes. But here in mid 2025, we’re seeing a much clearer picture: Google is n...
