Audience building is at the core of Raptor’s Customer Data Platform, which is part of the upcoming release of Ibexa DXP v5. With Raptor’s CDP, you can build dynamic audiences based on any customer data point: purchase history, page views, basket behavior, engagement level, churn risk, brand affinity - you name it. The Raptor CDP stands out in 3 ways: High customizationAI capabilitiesUser-friendliness. Marketers at any level can easily build audiences that are normally quite complex:...
