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The Athletic
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Marchand’s Plan: How MLB can simply solve its TV problems - The Athletic
https://www.nytimes.com/athletic/6488940/2025/07/14/mlb-media-deals-espn-fox-nbc-netflix-rob-manfred/
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To maximize its revenue and its reach, MLB needs to approach its media future with a focus on simplicity, scarcity and scale.
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