HouseFresh started as a personal blog by Danny Ashton, who was dealing with severe dust allergies and looking for affordable, effective air purifiers. What began as a side project quickly grew into a trusted source for honest reviews and helpful advice—cutting through an industry often full of marketing hype and misleading claims. In this interview, Danny shares how the site came to be, what he’s learned about air quality, how recent changes to Google’s algorithm have impacted HouseFres...