[CAPTION]Saket Jha Saurabh, Director; Head - Content & AR Partnerships India at Snap Inc. Image: Courtesy Snap [/CAPTION] In the last four years, the number of digital content creators has burgeoned from 9.6 lakh in 2020 to 40.6 lakh in 2024, according to a report published by Qoruz. Platforms such as Instagram, YouTube, Facebook and Snap have provided these creators the opportunities to share their content, collaborate with brands and generate revenue. Boundaries remain fluid, as creators ...
