** TL;DR ** Revlon survived bankruptcy and regained relevance by ruthlessly listening to critics and acting on feedback: executives personally responded to online complaints, used affordable monitoring tools to identify packaging flaws (62% of complaints), and implemented rapid fixes (e.g., solving leaky glosses in 72 hours). They avoided destructive price wars through psychological bundling (e.g., […] The post Revlon’s Resilience: Ecommerce Lessons in Brand Monitoring & Competitive Prici...
