On any given day, Google, ChatGPT, Gemini, Perplexity (you name it), hand out instant answers before a single blue link can load. If your brand isn’t baked into those AI answers, summaries, and snippets, you’re simply not in the conversation. Enter, Generative Engine Optimisation, or GEO. Our team have been experimenting, testing, and learning about […] The post Generative Engine Optimisation (GEO): what is it, and how can you bake it into your marketing? appeared first on Dilate Digital.
