I hate the term “fractional.” If you’re unfamiliar, “fractional” is a term people use to describe how others might work with them. You’ve probably seen people call themselves fractional CTOs, fractional CFOs, fractional creative directors… fractional anything. The term took off in the 1990s in executive consulting circles. Over the last five years, it’s exploded, driven by remote work, the gig economy, and the rise of flexible, part-time leadership roles at early-stage startup...
