Retail is evolving faster than ever. Shoppers today expect personalized experiences, instant engagement, and seamless journeys across online and offline channels. Yet many retailers struggle to keep up. The challenge isn’t a lack of data—it’s the inability to connect, analyze, and act on that data in real time. According to McKinsey, companies that use advanced … Continue reading How Databricks and Generative AI Are Transforming Retail Marketing Analytics & ROI The post How Databricks...
