SKIMS blew up fast, going from a newbie shapewear brand to a major player worth billions, flexing a cultural impact that puts older fashion houses to shame. Kim Kardashian and Jens Grede cooked up something special, mixing comfy wear with messages everyone can relate to, killer marketing, and moments that go viral. It ain't [...] The post What Can Brands Snag from SKIMS’ Playbook? appeared first on Branding Los Angeles.
