Gen Z is leading a generational shift in the medical aesthetics market. For this rising cohort, preventive aesthetic treatments are a key part of how they define wellness. That means procedures like injectables and laser resurfacing aren’t exclusively about reversing aging anymore. Once viewed as luxury splurges for middle-aged consumers, aesthetic treatments are increasingly being… The post Gen Z & the Preventive Aesthetics Era: A Generational Shift in Consumer Behavior appeared first on...
