The Cracker Barrel Debacle: A Lesson in Rebranding What Happened: At the end of August 2025, Cracker Barrel rolled out a new look to usher in a new era for the company. The familiar “Old Timer” logo — the man leaning on a barrel — was replaced with a plain, text-only wordmark. Stores also started […] The post Best and Worst Rebrands 2025: Cracker Barrel and Other Rebranding Examples for Your Business appeared first on Embark.