Despite setbacks created by Prohibition and World War II, by the 1950s the Kentucky bourbon industry rebounded. In 1963, bourbon was the top-selling liquor in the United States, and the various brands produced 75 million gallons of bourbon and spent more than $34 million on advertising. This wave of popularity crested in 1964 when the House passed H. Con. Res. 57, designating bourbon as a “distinctive product” of the United States. Both chambers passed the Senate's version of the concurre...
