Inbound just reset the growth playbook. Today at #INBOUND25 HubSpot’s CEO Yamini Rangan and EVP of Product Karen Ng introduced a re-imagined approach to go-to-market in the AI era. The core ideas: the classic funnel is breaking, “humans lead and AI accelerates,” and the companies that win will run a continuous Loop powered by a Smart CRM, unified data, and a growing team of AI assistants and agents. Here’s what it all means, and everything that’s new.
