Businesses, big or small, are entities that live and thrive on seizing the right moment. The golden opportunity stands on your doormat many times but knocks only once. You grab it, you soar high. But in the hullabaloo that is business, opportunities come and go. As conventional practitioners of business, we are programmed to think of the consequences of getting in on a golden opportunity. Nobody in their right mind ever thinks about the repercussions of not answering the door. Return on Inves...
