Given recent advances in neuroscience, we believe brain preservation for individuals at the end of life can soon become a very affordable, accessible, valuable, sustainable, and socially beneficial bridge to living on, with all of our friends and loved ones who make the same personal choice. We are in no way advocating that this is a choice everyone might want to make. How we die is a deeply personal choice of belief and action. We all deserve the greatest freedom and respect in making that c...